Dose of Colors Launches 30 Shade ‘Meet Your Hue Concealer’ with LA Pop-Up

Anna Petrosian‘s makeup brand, Dose of Colors has released 30 shades of Meet Your Hue Concealers, hot off the launch of their 42 shade run of the medium-to-full coverage Meet Your Hue Foundations and I am L I V I N G for both these launches.

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The concealers fall into six shade categories and are enriched with sunflower seed oil, shea butter and natural vitamin E for a lightweight and long-wearing, yet blendable formula. Equipped with a wand applicator, the vegan concealers are cruelty, talc and paraben free and cost $24 each.

The concealers are available now on DoseofColors.com and will be available in Ulta Beauty Stores on October 13th, so mark your calendars!

To celebrate the launch, Dose of Colors held a pop-up shop event at The Americana at Brand in Glendale, CA and of course, I had to go and dragged my brother’s girlfriend along with me.

Dose of Colors Pop Up Shop LA

They were offering the entire Dose of Colors catalog (including collabs and full collections!) and the launch of the brand-new Meet Your Hue Concealer. Pro makeup artists were shade matching guests so it was easy to find your best fit of Meet Your Hue Foundation and Concealer.

The pop-up had awesome giveaways, photo ops and goodie bags for the first 50 guests each day.

Not just that, various beauty influencers (like Kameron Lester!) were holding special meet-ups throughout the 4-day event!

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I’m pretty awful at matching my foundation and concealer to my skin tone so it was super cool that they had various makeup artists at-the-ready. It was also really nice to be able to play with literally every product they’ve released. I’ve been into makeup for quite some time, but my brother’s girlfriend is fairly new to the makeup world and she loved it!

She tried everything she could and ended up taking home quite a few products including the Meet Your Hue Concealer and various lip glosses.

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Let me know if you’d like a review on the Lip Glosses, Meet Your Hue Foundation or Concealers 🙂

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